Sonntag, 01.10.2023 13:47 Uhr

EICMA effect, 2022 ends with a bang

Verantwortlicher Autor: Mario Bonesi Italy-Milan, 20.11.2022, 12:13 Uhr
Fachartikel: +++ Auto und Motorsport +++ Bericht 7928x gelesen
"Umbrella - Eicma 2022"  Bild: Mario Bonesi

Italy-Milan [ENA] One year later, with the record edition "in pandemic", EICMA confirms and far exceeds all expectations both for the public and for international exhibitors. "A front page edition". So it was called by professionals in the motorcycle sector and amateurs in the sports sector.

The world 2-wheeler show in Milan, which took place from 8 to 13 November, leaves in the various pavilions of the Fair: innovation, advanced technology and the awareness of a return to work with excellent prospects for our country. Excellent opportunities for everyone, not just at a sporting level, but also for all related industries which, in Europe, have millions of employees.Great attention was paid to the "electric" sector which, with the industrial production of eco-friendly vehicles and given the energy situation, will ensure ample savings in the coming years.

There were 1,370 brands present at EICMA 2022, 60% from abroad, representing 45 nations. At the end of the five days of exhibition, EICMA gathered an important 38% more attendance than in 2021. The data relating to the presence of the media is also growing, with over 6900 accredited professionals including journalists and influencers.The 79th 2-wheeler fair saw many of the major motorcycle manufacturers return to exhibit their creations and novelties for 2023: Yamaha, Suzuki, Ducati, Kawasaki and Honda, naturally just to name a few who have chosen EICMA to present their models , also exhibiting the bikes present in the various world championships

Eicma 2022

“It is these numbers, the embrace of the general public, the massive presence of exhibitors who underlined their solid satisfaction and whom we thank for having always believed in EICMA, the international attractiveness and centrality, the positive increase of each performance – commented the president of EICMA S.p.A. Pietro Meda - to affirm the unique value and the essential nature of our event. EICMA unquestionably remains in its place: on the highest step in the entire international panorama. We will stay here, in Milan and on an annual basis, from here and for this reason we continue to work on 2023 to offer once again, also thanks to our partners and together with the whole industry."

“Also thanks to the creation of new digital contents and services – added the Chief Executive Officer of EICMA S.p.A. Paolo Magri - the opportunities to facilitate the meeting between supply and demand and encourage the development of concrete business opportunities have increased dramatically, confirming EICMA as a place capable of profitably uniting B2B and B2C souls. The data relating to the presence of operators and the media, as well as the evident and enthusiastic influx of young people between the pavilions and in the external area, are two extraordinarily positive news for our sector, which strengthen our exhibition model as a tool at the service of companies current and open to the future”.

The largest world event dedicated to the world of two wheels comes to an end again this year, with an unexpected success from the public and exhibitors. With "GidiferroTeam", Giulia De Battista and Beatrice Zadoina, we went to some pavilions of EICMA 2022 on Friday 11 to collect some testimonials from the various stands. The result was a film (Italian language) of about 10 minutes which, we propose (Italian language) The next appointment with EICMA is from 7 to 12 November 2023. Links:

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