Montag, 06.07.2020 04:25 Uhr

EU agreement with Beijing to protect 100 European GI

Verantwortlicher Autor: Carlo Marino Rome, 07.11.2019, 12:24 Uhr
Nachricht/Bericht: +++ Wirtschaft und Finanzen +++ Bericht 5707x gelesen

Rome [ENA] The Commissioner Phil Hogan and Minister Zhong Shan, met in Beijing on the 6th of November 2019 and announced the end of the negotiations of an agreement between the European Union and the government of the People's Republic of China on cooperation and protection of geographical indications, after eight years of negotiation. The agreement is expected to enter into force before the end of 2020.

This agreement is one of the most important trade agreement negotiated between the European Union and the People's Republic of China in recent years. It should provide high protection for European brands on the Chinese market and for Chinese brands on the European market. It represents another pace in the global recognition of geographical indications, consenting to preserve the traditional way of producing high quality products, conserving the food heritage, and contributing to rural economies. The agreement with Beijing will protect 100 European Geographical Indication (GI) products, including 26 Italian ones, in China and 100 Chinese GI in the EU. As a result Italian goodies such as Barolo wine, Prosciutto di Parma ham and Grana

Padano cheese will now have greater safeguard from imitation on the big Chinese market. The conclusion of these negotiations was a commitment taken at the last EU-China Summit symbolizes also a powerful and concrete phase for an increased cooperation between the European Union and People’s Republic of China. The future agreement should be a sign to the world of the commitment of European Union and People’s Republic of China to greater trade relations and a symbol of openness and adherence to international rules as a basis for trade relations. The text of the agreement will now follow the apposite procedures from both parties to allow the respective Chinese and European Institutions to settle the agreement as soon as possible so

that Chinese and European producers and consumers can start benefitting from it. Agriculture and rural development Commissioner Phil Hogan declared: “European geographical indication products are renowned across the world for their quality. Consumers are willing to pay a higher price, trusting the origin and authenticity of these products, while further rewarding farmers. This agreement shows our commitment to working closely with our global trading partners such as China. It is a win for both parties, strengthening our trading relationship, benefitting our agricultural and food sectors, and consumers on both sides.” Today People's Republic of China is the second destination for EU agri-food exports, reaching €12.8 billion

(in the 12-month period between September 2018 and August 2019). It is also the second destination of EU exports of products safeguarded as Geographical Indications, accounting for 9% of its value, including wines, agri-food products and spirit drinks. The Chinese market is a high-growth potential market for European food and drinks, with a rising middle class with a taste for high-quality and genuine European products. It also has a well-established geographical indication system of its own, with specialties that European consumers could now further discover thanks to this agreement. The EU list of Geographical Indications to be protected in China include products such as Cava, Champagne, Feta, Irish whisky, Münchener Bier, Ouzo,

Polska Wódka, Porto, Prosciutto di Parma and Queso Manchego. Among the Chinese products, the list includes for example Pixian Dou Ban (Pixian Bean Paste), Anji Bai Cha (Anji White Tea), Panjin Da Mi (Panjin rice) and Anqiu Da Jiang (Anqiu Ginger). Four years after its entry into force, the scope of the agreement will expand to cover an additional 175 GI names from both sides. These brands will have to follow the same registration procedure than the 100 names already covered by the agreement .

EU-China cooperation on Geographical Indications began over 10 years ago (2006) resulting in the registration and protection of 10 Geographical Indication names on both sides in 2012, the starting block for today's cooperation. The target of EU quality schemes is protecting the names of specific products to promote their unique characteristics, linked to their geographical origin as well as traditional know-how.

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